John Greenfield
ceo + co-founder @ backwater | we’re busy burying champagne 🍾 | x-noya, x-everactive | darden mba | other office: mountain trails 🏔️
- Role
- CEO Co-founder at Backwater
- Location
- Charlottesville, VA, US
- LinkedIn followers
- 500 followers
About John Greenfield
currently reading: Empire of AI (Karen Hao)+ Death of the Author (Nnedi Okorafor) I\'m an experienced operator with a proven track record (15+ years) building and advising startups from \"0 to 1\" and \"1 to n\" across diverse deep tech, energy, and industrial sectors - including carbon management, renewable energy, industrial automation, semiconductors, and software.🧑 I have a knack for partnering with technical founders and building successful commercial relationships. I have contributed to raising over $130M from leading VCs and CVCs (including NEA, USV, Collaborative Fund, In-Q-Tel, EQT, ABB, and Ericsson, among others), and am proud to maintain the trust of a diverse group of founders, engineers, and investors. I\'m deeply committed to accelerating the energy transition and passionate about navigating complex challenges (e.g.\'FOAK\') while leading high-performing teams. Outside of work, I bring the same passion for adventure and \'hard things worth doing\' to my athletic pursuits - running, biking, and skiing.[photo credits: Charlotte Kinsella, May 2025 (profile); Stephanie Bergeron on Unsplash, Sep 2019 (background)]
Experience
CEO Co-founder
Jun 2025 — Present · Edinburgh, GB
Working to economically store the $50B of CO2 emissions (+) that are >100km away from conventional storage. We\'re proudly backed by The Grantham Foundation, CarbonFix, Deep Science Ventures, Scottish Enterprise, and Milkywire.
Education
Saint Thomas Academy
High School Diploma
2002 — 2005
St. Paul Academy and Summit School
High School Diploma
2005 — 2006
Colgate University
BA, Environmental Economics, Political Science
2006 — 2010
University of Virginia Darden School of Business
Master of Business Administration (MBA)
2014 — 2016
Skills
- Financial Modeling
- Financial Analysis
- Loyalty Programs
- Analytical Skills
- Analytics
- Business Strategy
- Consulting
- Entrepreneurship
- Strategy
- Analysis
- Management Consulting
- Leadership
- Data Analysis
- Microsoft Office
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