Julie Sur
Executive Director, Public Relations at SCC
- Role
- Executive Director, Public Relations at Schafer Condon Carter (SCC)
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Julie Sur
PR and marketing communications executive leader dedicated to building high-performing teams, fostering creativity and delivering results. Strategic thinker with decades of B2C and B2B experience leading domestic and international earned media, influencer and experiential event strategies.
Experience
Executive Director, Public Relations
Jun 2020 — Present · Chicago, IL, US
PR department head at Emmy-winning creative agency Schafer Condon Carter (SCC) and global tourism marketing agency TimeZoneOne (TZO) Lead the PR department (6 FTEs) to develop and execute strategies across all PR business at SCC and TZO, including Kellanova (formerly Kellogg\'s), the Illinois Office of Tourism, ANGOSTURA bitters and Korea Tourism OrganizationOversee global PR teams in the US, UK, Mexico and Germany for the Illinois Office of Tourism with strategies for earned media, influencer partnerships, content development, multicultural marketing, experiential events and special programming, generating 1.3B earned media impressions and growing tourism revenue Spearheaded several award-winning tourism campaigns, receiving recognition in earned media, special events and niche market categories from the Public Relations Society of America (PRSA) Chicago, Publicity Club of Chicago and U.S. Travel Association’s Educational Seminar for Tourism Organizations (ESTO)Direct B2B earned media and influencer strategies for Kellanova Away From Home to change perceptions among restaurant operators of the brand’s plant-based offerings that exceeded earned media targets by nearly 400% and increased share of voice by 13% Manage and mentor team members, DE & I ERG leader and self-appointed ambassador for working moms
Education
Bradley University
BS, Communications/Public Relations
1996 — 2000
Skills
- Press Releases
- Speech Writing
- Public Relations
- Internal Communications
- Media Relations
- Event Planning
- Marketing Communications
- Newsletters
- Blogging
- Social Media
- Strategic Communications
- Message Development
- Corporate Communications
- Crisis Communications
- Social Media Marketing
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