Jennifer McQuesten
VP of Global Brand & Communications | Purpose-Driven Leader | Champion of People, Culture & Connection
- Role
- VP of Global Brand & Communications at Zeus
- Location
- Orangeburg, SC, US
- LinkedIn followers
- 500 followers
About Jennifer McQuesten
As Vice President of Global Brand & Communications at Zeus, I’m honored to lead the evolution of a brand that reflects not just what we do—but who we are. We’re a company built on precision, innovation, and impact, and my role is to ensure that our story, our values, and our people shine through in every touchpoint—internally and externally.I’m currently spearheading a company-wide brand transformation that’s designed to elevate Zeus’s presence in the market and better capture the value we deliver to our customers, our partners, and the world. But for me, brand goes beyond logos and messaging—it’s in the way we work, the way we lead, and the way we treat each other.I believe deeply in the power of transparent, consistent communication to drive engagement, trust, and performance. Some of the work I’m most proud of includes creating and sponsoring our EPIC core values program, leading global corporate events like Zeus Family Day, and helping shape a workplace culture where people feel connected to our purpose—and to one another.I love what I do. I love who I do it for. And I’m grateful to lead with both head and heart.
Experience
VP of Global Brand & Communications
May 2025 — Present · Orangeburg, SC, US
Education
Riley Institute at Furman University
Diversity Leaders Initiative
University of Massachusetts Lowell
Bachelor of Liberal Arts, Liberal Arts and Sciences, General Studies and Humanities
2002 — 2004
Skills
- Digital Marketing
- Ppc
- Email Marketing
- Start-Ups
- Search Engine Optimization (SEO)
- Lead Generation
- Google Analytics
- Direct Mail
- SEO Copywriting
- Digital Strategy
- Web Content
- Marketing Strategy
- Advertising
- Online Marketing
- Mobile Marketing
- Brand Development
- Newsletters
- Pay Per Click (Ppc)
- Sem
- Online Advertising
- Marketing
- Copywriting
- Online Lead Generation
- Press Releases
- Product Marketing
- Strategy
- Social Networking
- Web Marketing
- Content Marketing
- Social Media Marketing
- Project Management
- Direct Marketing
- Web Project Management
- SEO
- Smo
- Web Analytics
- Social Media
- Integrated Marketing
- Google Adwords
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