Juanita McGowen

Global Lead Generation Manager (Customer Experience & Distribution) @Parker Hannifin

Cleveland, OH, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jun 2016 — Present

Global Lead Generation Manager (Customer Experience & Distribution) @Parker Hannifin

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Scoping, creating, executing and project managing global sales lead generation & routing efforts including outbound dialing, account-based (ABM), digital, multi-channel, lead nurturing and prospecting programs. Acting as a central resource/advisor and coordinating efforts with international Groups, Divisions, Sales Companies, Parker sales forces and channel partners in the process of prospecting, engagement, qualification, routing and reporting out ROI of promotional activities. Programming & Metrics (Peer W Global Steering Committee Chair)- a business resource group within Parker Hannifin that cultivates the professional development of women by creating awareness, education and visibility.

SKILLS

CrmMarketingAnalysisEmail MarketingMarketing StrategyLead GenerationBusiness-to-Business (B2b)Brand ManagementMarketing ManagementProduct DevelopmentDigital MarketingCopywritingNew Business DevelopmentOnline MarketingStrategyMarket ResearchProduct LaunchMarketing CommunicationsMarket AnalysisAccount ManagementManagementBloggingB2bOnline AdvertisingSalesCustomer Relationship Management (Crm)Competitive AnalysisDirect MarketingB2b MarketingCustomer ServiceBudgetsE-CommerceCustomer RelationsProduct MarketingResearchKey Account ManagementBusiness Development

ABOUT JUANITA MCGOWEN

With over 27 years\' experience in marketing and media, Juanita \"J\" McGowen is currently a…

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Juanita McGowen — Global Lead Generation Manager (Customer Experience & Distribution) at Parker Hannifin in Cleveland, OH, US | Unifers