Jamie S.
Taking my work to Heart
- Role
- Social Media Manager at American Heart Association
- Location
- Omaha, NE, US
- LinkedIn followers
- 500 followers
Experience
Social Media Manager
May 2022 — Present
Led national digital storytelling and social media engagement strategy for high-impact campaigns including Go Red for Women, Heart Ball, Heart Walk, Kids Heart Challenge, Liive, mission advancement and emerging strategies• Increased Go Red for Women social media engagement by 529% and reach by 80%, maintaining a 6%+ engagement rate across all platforms• Collaborated with Fortune 500 brands including CVS Health, Big Lots and AT & T and brands like NFL Play 60 to develop co-branded campaigns that elevated inclusive health narratives and advanced organizational priorities• Served as subject matter expert across cross-functional teams, guiding strategy, execution and performance analytics• Hired and supervised contract community managers, coaching managers to foster meaningful interactions and mission-based conversations within Facebook groups
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