Jim Matuga

About Jim Matuga

Most small businesses struggle to talk about what they offer. My team has a process that helps clarify their marketing messages, so that their companies can start growing again.As the President and Founder of Inner Action Media, an award-winning marketing and branding agency, I have been helping companies simplify, clarify, and amplify their brand messages for more than 36 years. I have a proven track record of delivering cost-effective and strategic solutions to clients across various industries, using my expertise in High Quality video production, website development and media distribution.On May 1, 2023, my team launched StoryMaker. What is StoryMaker? StoryMaker is an easy-to-use SaaS application software platform that uses, at it’s core, Inner Action Media’s (IAM) proprietary “StoryMaker” process and harnesses the power of generative Artificial Intelligence (AI) to create custom marketing messaging for small businesses and non-profits. Our patent-pending algorithm ensures your content is original, tailored just for your business, and includes the capacity for you to create content for all of your products and services.Now, with the launch of IAM Outdoors, we provide high quality video production for the outdoors industry.I am also the author of Marketing Matters, a book that teaches business leaders how to build a solid marketing strategy that cuts through the noise, connects with their ideal prospects, and moves them to action. My mission is to empower small businesses with the tools and skills they need to grow and thrive in the digital age. I am also the host of Positivelywv.com, a podcast that showcases the success stories of West Virginia entrepreneurs. I am passionate about sharing my knowledge and experience with others, and I am always looking for new ways to innovate and create value.

Experience

1. President and Founder

   Inner Action Media

   Oct 2011 — Present · Morgantown, WV, US

   Inner Action Media is an award-winning marketing agency, advertising agency and brand strategy firm headquartered in the Pittsburgh, PA DMA. We specialize in strategic campaigns, HD video production, inbound marketing, PPC campaigns, social media management and web site development. We provide our clients with cost-effective solutions to their business challenges.

Education

• West Virginia University

  Journalism, Advertising

  1983 — 1988

Skills

• Social Networking
• Social Media Measurement
• Social Media Marketing
• Integrated Marketing
• New Media
• Strategic Communications
• Marketing
• Google Analytics
• Media Planning
• Press Releases
• Digital Media
• Advertising
• Website Development
• Corporate Communications
• Public Speaking
• Ppc
• Blogging
• Inbound Marketing
• Strategy
• Online Advertising
• Market Research
• Mobile Marketing
• SEO
• Brand Development
• Video Production
• Digital Marketing
• Marketing Strategy
• Direct Marketing
• Small Business
• Public Relations
• Media Relations
• Wordpress
• Strategic Planning
• Online Marketing
• Newsletters
• Start-Ups
• Creative Direction
• Social Media
• Entrepreneurship
• Corporate Branding