John Lovett

VP, Analytics @Seer Interactive

Plymouth County, MA, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Sep 2022 — Present

VP, Analytics @Seer Interactive

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EDUCATION

1989 — 1993

Colorado State University

Bachelor's degree, English Literature (British and Commonwealth)

SKILLS

SEOSocial Media MarketingMultivariate TestingOmnitureCampaign OptimizationGoogle AnalyticsBusiness IntelligenceAnalyticsBusiness StrategyOnline MarketingDigital AnalyticsStrategyE-CommerceDigital MarketingSocial Media MeasurementMarket ResearchWeb MarketingSemPublic SpeakingSocial MediaWeb Analytics

ABOUT JOHN LOVETT

As a consultant, author, and speaker, I strive to help companies do more with data. This includes establishing clear strategies for how companies will use data to compete in the marketplace and drive ongoing business improvements. In addition to my day job, I volunteer my time to the DAA (Digital Analytics Association) to advocate and evangelize for digital analytics. My deep industry knowledge and forward thinking perspective help both businesses and individuals to understand analytics by seeing beyond the rows and columns of data within their metrics to incorporate analytical thinking as a strategic asset.

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