Jacob L Maurer
- Role
- Advanced Farming Systems (Afs) Marketing Manager at CNH
- Location
- Fargo, ND, US
- LinkedIn followers
- 500 followers
About Jacob L Maurer
Precision Marketing Manager for CNH, focused on precision solutions for Case IH & New…
Experience
Advanced Farming Systems (Afs) Marketing Manager
Jul 2023 — Present
Develop, deliver and support marketing packages and materials required to successfully launch, support and retail assigned products Analyze data from internal (sales and engineering) and external (customers, dealers, and competitive intelligence) sources and then provide fact-based marketing recommendations that support all operational targets. Develop annual marketing plans. Control expenditures within budget for product discounts, new product launches and promotions, and all other assigned marketing activities. Prepare product marketing plans and product offering to ensure that the product range is in tune with market opportunities. Work with product engineering teams to guide and manage the product portfolio. Monitor product feedback and communicate to ensure product issues are addressed appropriately. Drive customer experience by focusing on certification guidelines, process, and growth of our Case IH dealers.
Skills
- Public Speaking
- Strategic Planning
- Agronomy
- Management
- Dairy
- Training
- Sales
- Agriculture
- Sustainable Agriculture
- Team Building
- Grain
- Agribusiness
- Crop Protection
- Farms
- Customer Service
- Economics
- Budgeting
- Precision Agriculture
- Budgets
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