Jan Koehler
Head of Ux & Design @Bluescape
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WORK HISTORY
Head of Ux & Design @Bluescape
San Francisco, CA, US
Lead a team of UX designers defining the future of Bluescape, a revolutionary visual collaboration experience allowing entertainment and design creatives to share storyboards, lighting diagrams, film clips, and scripts regardless of their location. This allows teams remotely to collaborate in real time and make decisions on the fly. Itβs that simple.
EDUCATION
Myers-Briggs
ENTJ
University of Hawaii at Manoa
Graphic Design / Commercial Art
ABOUT JAN KOEHLER
PRODUCT LAUNCH:WebTVTiVoMeta TViSurf TVShowCenter GermanyAT & T Homezone / U-VerseRokuNetflixFredioCinova Video JapanBluescapeAs a UX design leader with over 20 years shaping the future of streaming media, l\'ve helped millions of users discover, navigate, and fall in love with content across platforms like Netflix, Roku, TiVo, and Amazon Prime Video. My work has driven measurable improvements in engagement, retention, and satisfaction-whether through pioneering features like the \"Thumbs Up/Down\" rating system or leading cross-functional teams to reimagine the streaming experience.I specialize in translating complex user needs into elegant, scalable design systems. At Netflix, I led a redesign that increased content discovery by 38%. At Roku, I built and mentored a team of 12 designers and researchers, aligning UX strategy with product roadmaps and business goals. My approach blends hands-on design expertise (Sketch, Figma, HTML/CSS/JS) with strategic vision, executive collaboration, and a deep understanding of global audiences.I believe great design is invisible-but its impact is undeniable. Whether launching new features, scaling design orgs, or advocating for accessibility and inclusive design, I bring clarity, creativity, and conviction to every product I touch.
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