Jaspreet Kaur
Brand Growth | Demand Generation | GTM & ABM Strategy | Driving Scalable Pipeline Through High-Impact B2B Campaigns
- Role
- Enterprise Digital Strategy & Growth Initiatives CEO s Office at Nsight, Inc
- Location
- Santa Clara, CA, US
- LinkedIn followers
- 500 followers
About Jaspreet Kaur
Building marketing engines that turn brand visibility into measurable demand and pipeline.As a Senior Marketing Specialist focused on Demand Generation, I drive, through targeted campaigns, data-driven marketing strategy, and effective use of marketing technology. My role centers on ensuring marketing contributes directly to business growth - not just awareness.I lead initiatives across, constantly analyzing what works, what doesn’t, and where marketing can perform better. By tracking lead generation and demand signals across channels, I identify opportunities to strengthen campaigns, improve conversion, and scale pipeline.My strength lies in aligning commercial strategy with customer needs, translating market insight into clear messaging, high-impact campaigns, and measurable marketing outcomes. This enables consistent revenue contribution in competitive and rapidly evolving B2B markets.Backed by a Postgraduate degree in Marketing and an Executive Diploma in International Business (Oxford Business College, UK), I bring a global perspective, strong execution discipline, and the agility to adapt quickly across industries, audiences, and growth stages.
Experience
Enterprise Digital Strategy & Growth Initiatives CEO s Office
Dec 2024 — Present · Gurugram, IN
Education
Oxford Business College
Executive Diploma, International Business
Asian Business School
PGDM, Marketing
2018 — 2020
Bharati Vidyapeeth
Bachelor of Business Administration, Human Resources Management/Personnel Administration, General
2014 — 2017
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