John Jorgenson
- Role
- CMO at Cambium Learning Group
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About John Jorgenson
I believe marketing exists to play a central role in building the brand and, with it, the…
Experience
CMO
Nov 2019 — Present
Cambium Learning Group is the education essentials company, providing award-winning education technology and services for K-12 markets. With an intentionally curated portfolio of respected global brands, Cambium serves as a leader in the education space, helping millions of educators and students feel more universally valued each and every day. In everything it does, the company focuses on the elements that are most essential to the success of education, delivering simpler, more certain solutions that make a meaningful difference right now. The Cambium family of companies includes: Cambium Assessment, Lexia Learning, Learning A-Z, Voyager Sopris Learning, ExploreLearning, Time4Learning, and Kurzweil Education.
Skills
- Sales
- Management
- Blogging
- Publishing
- Brand Management
- Advertising
- Social Media Marketing
- Social Media
- Business Strategy
- Copywriting
- Newsletters
- E-Commerce
- Lead Generation
- Strategic Partnerships
- Leadership
- Team Building
- Marketing Communications
- Direct Marketing
- Content Development
- Cross-Functional Team Leadership
- Search Engine Optimization (SEO)
- Public Relations
- Online Advertising
- Strategic Communications
- Creative Direction
- SEO
- Content Strategy
- Staff Development
- Web Analytics
- Sem
- Google Analytics
- Salesforce.com
- Marketing
- Online Marketing
- Email Marketing
- Marketing Strategy
- Market Research
- Strategic Planning
- Strategy
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