Jj Emru
Senior Brand Manager, 1800 Tequila | M.B.A.
- Role
- Senior Brand Manager at 1800 Tequila
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Jj Emru
For more than 15 years, I have helped build (and rebuild) some of the world’s most recognizable brands by developing memorable brand platforms, launching breakthrough products with stellar 360-degree go-to-market execution, and impacting culture with disruptive influencer, experiential, and sports partnership content and campaigns.I have helped recruit, manage, and mentor great marketing talent, developing rockstar teams with complementary skills. Most critically, I have delivered consistent brand revenue growth, often amidst challenging market conditions.
Experience
Senior Brand Manager
Apr 2025 — Present · Jersey City, NJ, US
Leading brand strategy and manage a $40M marketing budget with a team of 2 direct reports for the second largest brand in the Proximo Spirits portfolio- Leading the 360-degree national go-to-market launch of Proximo Spirits’ biggest 2026 product innovation: Built data-driven sales stories, creative positioning, digital and physical commercial tools, content assets, and local media and influencer strategy, surpassing average category sales velocity at stores in a record 3 months- Developed and launched the Taste Collective: a groundbreaking bartender advocacy program supported by a national workshop tour, localized social content and influencers, and branded media integrations. Delivered 145% of participation goal and improved bartender brand favorability +48%.
Education
NYU Stern School of Business
Master of Business Administration (M.B.A.), Marketing, Brand Management, Social Impact
2016 — 2018
Tufts University
International Relations, International Relations, Arabic, Economics
2004 — 2008
Skills
- Business Development
- Civil Society
- Microfinance
- Politics
- Manage Client Relationships
- Ngos
- Budget Monitoring
- Human Rights
- Activism
- Email Strategy
- Project Management
- International Relations
- Grants
- Fundraising
- Social Media Marketing
- Social Media
- International Development
- Research
- Digital Strategy
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.