James Kelly

Head of Global Sports Marketing @The North Face

Littleton, CO, US
MOBILE NUMBERS
+17•••••••03

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WORK HISTORY

Jan 2025 — Present

Head of Global Sports Marketing @The North Face

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Denver, CO, US

SKILLS

LogisticsProgram ImplementationConsumer InsightAccessoriesGo-to-Market StrategyEvent ManagementMicrosoft OfficeAction SportsAthlete ManagementConsumer ProductsSales StrategyRetailer RelationsMarketing CampaignsMarketing StrategyCross-Functional CommunicationGrassroots MarketingSocial Media MarketingCustomer AcquisitionApple SoftwareWholesale ManagementTeam ManagementSports MarketingBeverage IndustryNegotiationsMarket TrendsTactical Planning

ABOUT JAMES KELLY

Driven brand building and marketing professional with a history of building market share, driving sales, and consumer awareness by bringing a brand to life to its loyal followers. Armed with market awareness and driven by sport, culture, technology, and innovation, honed over 15+ years, I have been committed to make marketing happen through global sporting events, contests, TV events, PR events, retail events, demo tours, brand parties, concerts, and pop-up villages. That means a great deal of blood, sweat, and tears making marketing ideation come to life to help a brand connect with its community. As a trusted thought-leader, I hold people accountable while working in the trenches to overcome challenges and provide solutions. Throughout my career I have led with patience and lived with passion in roles as Events Manager, Field Marketing Manager, Production Manager, and Independent Sales Rep — I facilitate solid and lasting business relationships and build networks that support me in multiple aspects of my work life every day.With a strong foundation in marketing, relationship and project management, team building, and strategic market analysis, my career reflects:+ Being a skilled advocate of brand, products and initiatives with a start-to-finish skill set that ensures success from inception to final execution.+ My ability to make decisive decisions under pressure; thriving in challenging atmospheres using fast paced/creative environment proficiency.+ My strong lateral thinking approach to solving problems using an indirect and creative approach.+ Strong group management and people skills, often navigating a staff of 300+ people; including both internal and external staff, volunteers, and event companies.+ Reputation for displaying passion, creativity, professionalism, and high levels of integrity.

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