Jimmy A. Liao
Vice President of Marketplaces & Amazon
- Role
- Vice President, Marketplaces & Amazon at MANSCAPED
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Jimmy A. Liao
Senior executive leader with 15+ years of experience driving brand growth, product innovation, and operational excellence across consumer and e-commerce businesses. Proven track record of building scalable strategies, optimizing systems and processes, and expanding market presence to strengthen performance, customer engagement, and long-term profitability.Core Leadership Expertise:Brand Strategy & DevelopmentAmazon Advertising & Marketplace LeadershipOmnichannel CPG Growth SolutionsProduct Innovation & Lifecycle ManagementOperations, Supply Chain & Logistics OptimizationIntegrated Multichannel Marketing StrategyCustomer Experience, Retention & Loyalty ProgramsInternational E-Commerce & Global Marketplace Expansion
Experience
Vice President, Marketplaces & Amazon
Jan 2023 — Present · San Diego County, CA, US
Executive strategy with direct management and full owner of departmental P&L including ops, product, ads, & sales performance strategy for 9 figure and growing global Amazon and marketplaces business.
Skills
- Project Planning
- Strategy
- Marketing Strategy
- Product Development
- Social Media Marketing
- Branding & Identity
- Product Marketing
- Email Marketing
- Project Management
- Account Management
- Team Management
- Event Management
- Chinese Politics
- International Business
- International Logistics
- International Marketing
- International Trade
- International Relations
- Social Networking
- International Networking
- Trendspotting
- Analytics
- Advertising
- Promotions
- Management
- Viral Marketing
- Business Development
- Marketing
- Leadership
- Consulting
- Social Media
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