Jim Jimenez

Creative & Brand Strategist | Strategic Marketing Leader | 20+ Years Delivering Bold Ideas, Seamless Execution & High-Impact Campaigns | Expert in Project Delivery, Brand Development, Talent Development & Mentoring

Role: Brand Manager at Shaw Development, LLC
Location: Naples, FL, US
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Jim Jimenez

I build brands that stand out, scale, and endure. For 20+ years, I’ve shaped identities…

Experience

Brand Manager
Shaw Development, LLC
Jul 2025 — Present
I lead the branding and marketing department behind Shaw Development and DuraWRX, driving creative strategy from concept to execution. My role blends poetic storytelling with tactical precision bringing the DuraWRX brand to life across every touchpoint- Spearhead brand strategy, positioning, and messaging architecture for DuraWRX and Shaw Development - Build and evolve visual identity systems, brand personas, and campaign narratives - Develop all sales collateral—flyers, catalogs, presentations, and digital assets with clarity and grit - Script and produce training videos and product launches that resonate with real-world professionals - Author press releases and thought leadership content that reinforce trust, urgency, and innovation - Architect marketing strategy across channels, balancing long-term brand equity with short-term impact - Lead cross-functional creative execution from icon selection to layout troubleshooting to social media tone - Champion brand awareness through storytelling that connects technical excellence with human empathyEvery asset I touch is designed to reflect our promise: field-ready, future-focused, and built to earn trust. Whether it’s a flyer headline or a squad name, I craft messaging that moves people and moves product.

Education

University of Northern Iowa
B.A.

Skills

Corporate Branding
Customer Relationship Management (Crm)
Strategy
Product Naming
Client Development
Creative Writing
Direct Mail
Integrated Marketing
Marketing
Branding
Company Naming
Client Relations Skills
Brand Architecture
Strategic Planning
Email Marketing
Manage Client Relationships
Training
Brand Management
Interactive Marketing
Account Management
Branding & Identity
Advertising
Digital Strategy
Digital Media
Media Planning
Lead Generation
Strategic Thinking
Market Planning
Business Development
Relationship Marketing
Idea Generation
Art Direction
Mobile Marketing
Brand Awareness
Creative Strategy
Name Development
Direct Marketing
Crm
Creative Direction
Nomenclature Development

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