Jim Crotty

About Jim Crotty

Accomplished Director of Sales/Vice President of Sales with over 20+ years of progressive sales leadership, building sales teams and customer relationships while driving revenue and profit growth in demanding consumer environments. Developed a successful track record across a diverse set of organizations, trade channels, customers, categories and selling models. Classically CPG trained at world class selling organizations (Frito-Lay, PepsiCo and Colgate Palmolive) while managing revenues up to $100M and excelled in entrepreneurial environments with limited resources that resulted in a successful acquisition.Leadership style is described as collaborative coaching that builds internal and external partnerships by leveraging the strengths of each individual while providing them with the tools, support and resources to expand their skills. Expertise in managing, mentoring and coaching a team that builds and executes innovative tactics to achieve objectives utilizing brand strength, ROI evaluation, and score-carding execution metrics to deliver results. Self-driven and results-oriented with a laser focus on developing customer relationships that enable an organization to exceed its profit targets and secures its position as a leader in the marketplace.Passion lies in developing and supporting high performance sales teams within small to mid-sized companies, especially within the Natural Products industry (Food, Beverage, Dietary Supplement, HBC, HABA, Ingredient/Supply). Specialties: • Strategic Design & Planning• Analytical Skills/Trend Analysis• Product & Category Management• Brand Positioning• Team Development & Mentoring• Decision Making and Creative Problem Solving• Strengthening Departmental Alliances• Client Relationship Management• Financial Acumen• Trade Program Creation & Implementation• Syndicated Data Analysis (SPINS, IRI, Nielsen) • Integrity, Honesty and Professionalism• Success Driven#naturalproducts #consumergoods #sustainability

Experience

1. Director of Sales

   Lake Champlain Chocolates Certified B Corp

   Feb 2021 — Present · Philadelphia, PA, US

Education

• Villanova University

  Bachelor of Arts - (B.A.)

• Adelphi University

  Master of Business Administration (M.B.A.)

• Saint Joseph's University - Erivan K. Haub School of Business

  Master of Science - (M.S.)