Jim Tramontana
Aftermarket Product Consultant @Caterpillar Inc.
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WORK HISTORY
Aftermarket Product Consultant @Caterpillar Inc.
Houston, TX, US
Divisional expert within Caterpillar Oil & Gas and Marine division responsible for the development and execution of the Marketing Communications strategy required to double services revenue by 2026.
EDUCATION
Rochester Institute of Technology
Bachelor of Science (BS)
ABOUT JIM TRAMONTANA
The advantage of not perceiving a “box” is that you don’t discern the boundaries that limit others. With a background that includes extensive sales and management training, I am skilled at leveraging multiple routes to market for H/W, S/W, SaaS and Services. My demonstrated track record of successful business, product & services innovation has been supported by highly efficacious go-to-market strategies which leveraged direct and indirect channels. My specialty is in the analysis, strategy & tactics necessary to enter new markets, turnaround under-performing or enhancing the performance of existing product portfolios. My unique set of problem-solving skills enable me to gain insights which others miss and formulate solutions that deliver exceptional business results, even in the face of ambiguity. Key Successes: • Increased premium contract bookings by 202% & revenue by 550% in 18 months. • Performed a turnaround on a $570M service base declining by 15% to one growing by 12% using data driven analysis and VOC. • Created a new business strategy that delivered a sustained 10% YoY growth for a $1B portfolio. • In-depth experience of delivering sales through multiple channels simultaneously including direct sales, OEM, multi-tier distribution, VAR’s & System Integrators. • Built an OEM Marketing organization which enabled over $250 Million in sales-out through multiple brands including Dell, NEC, Fujitsu & Oracle. • In a declining market, performed a turnaround on a portfolio with shipments declining 24%/yr to a business with a sustained growth rate of over 10%/yr in 12 months. • Launched a product that permanently changed industry branding practices. • Over 17 years in sales and management with 15 Par Clubs (>100%), 8 President’s Clubs (>160%) and 3 times #1 in three different assignments. Expertise: International sales & marketing Product marketing Product management Portfolio management Data driven analysis Direct, OEM, Distribution and Multi-tier channels Go-to-Market planning & execution Anticipating & countering competitive threats Innovative thinking P&L ownership Performing analysis & devising the strategy to win Evangelist Problem solver Proven leadership
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