Jim Currie
Business Owner @Nola Coffee Festival
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WORK HISTORY
Business Owner @Nola Coffee Festival
New Orleans, LA, US
Part of a unique executive team working to elevate the leadership role played by the New Orleans region in America’s coffee industry. In 2023, the NOLA Coffee Festival will be the first major coffee trade show based in the Gulf South. The two-day event in September 2023 will include both industry and consumer components.
EDUCATION
Texas A&M University
BBA
Harvard Business School
Executive Study Program (2)
SKILLS
ABOUT JIM CURRIE
I am starting a new chapter in 2023-24 by revisiting an old one - LA Tourism. I am partnering with the same advertising agency teammate with whom I had my greatest successes in CPG marketing. We look forward to developing a unique tourist attraction for New Orleans (now in development). I love working in the field of healthcare marketing. Pharma product development has been my passion for the past two decades. The new era of digital options has opened both a fresh set of learning opportunities (for HCP and the public) and the means for greater measurement and accountability. I am delighted to be in the field at this point in history. Specialties: pre-commercialization, KOL development, e-marketing, SEO strategy, direct marketing, advertising, brand management, strategic marketing planning.
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