Jillian Pedersen
Big ideas and even bigger ambition. ✨ Creative marketing leader with 10+ years experience. Strategy | Digital Marketing | Internal Comms
- Role
- Lead, Content Marketing Manager at People.ai
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Jillian Pedersen
I’m a data-driven marketing leader with 10+ years of experience helping B2B, B2C, and…
Experience
Lead, Content Marketing Manager
May 2025 — Present
Collaborated with People.ai to elevate brand recognition and online visibility by developing and executing an integrated content marketing strategy to attract top of funnel leads. Responsibilities included but were not limited to: • Developed impactful messaging and copy for multi-channel campaigns, including newsletters, webinars, executive content, blogs, and ad copy, to build pipeline and brand awareness.• Managed a hybrid team of in-house designers and external agencies to deliver high-impact creative assets that fuel marketing campaigns.• Streamlined internal processes with repeatable workflows (including AI tools) to improve efficiency and support scalable content operations. • Collaborated with internal stakeholders to develop content programs that address customer challenges and showcase differentiated solutions.
Education
University of Mary Hardin-Baylor
Bachelor's degree
Skills
- Photoshop
- Illustrator
- Web Design
- Film Editing
- Public Relations
- Graphic Design
- Social Media
- Crowdfunding
- Corporate Branding
- Editing
- Marketing
- Advertising
- Social Networking
- Brochures
- Newsletters
- Blogging
- Video
- Publicity
- Social Media Marketing
- Graphics
- Indesign
- After Effects
- Css
- SEO
- Wordpress
- Illustration
- Dreamweaver
- Mac
- Premiere
- Adobe Creative Suite
- Multimedia
- Storytelling
- Video Editing
- Event Planning
- Event Management
- Live Events
- Digital Marketing
- Digital Media
- Marketing Strategy
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