Jill Whitfield
Marketing Director | Helping Beverage Brands Solve Growth Challenges & Clarify Strategy
- Role
- Director of Marketing, Beverages at Biltmore
- Location
- Asheville, NC, US
- LinkedIn followers
- 500 followers
About Jill Whitfield
With over a decade of experience in the beverage industry, I specialize in transforming complex brand challenges into clear, actionable strategies. My expertise spans portfolio management, innovation, and consumer engagement, enabling brands to stand out and achieve sustainable growth.
Experience
Director of Marketing, Beverages
Jul 2023 — Present · Asheville, NC, US
Education
Wine & Spirit Education Trust
WSET Level 1 & 2 Awards in Spirits, Pass with Distinction
The University of North Carolina at Chapel Hill
BA, Journalism & Mass Communication
2001 — 2005
Wine & Spirit Education Trust
WSET Level 1 & 2 Award in Wines, Pass with Distinction
Skills
- Customer Service
- Marketing
- Online Marketing
- Budgets
- Direct Mail
- Marketing Research
- Time Management
- Sales
- Online Advertising
- Project Management
- Forecasting
- Competitive Analysis
- Creative Direction
- Event Planning
- Account Management
- Advertising
- Digital Marketing
- Marketing Management
- Integrated Marketing
- Social Media
- Strategic Planning
- Sales Management
- Sponsorship
- Analytics
- Public Relations
- Marketing Communications
- Product Marketing
- Merchandising
- Social Networking
- Social Media Marketing
- Retail
- B2b
- Strategy
- Direct Marketing
- Copywriting
- Brand Management
- Marketing Strategy
- Product Development
- Email Marketing
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