Jill Hamilton
Senior Product Owner @Victoria’s Secret & Co.
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WORK HISTORY
Senior Product Owner @Victoria’s Secret & Co.
Senior Digital Product Owner of Product Information Management System (PIM), Content Management System (CMS), and Digital Asset Management System (AEM)Own product vision, strategy, and roadmap for enterprise Product Information Management (PIM), Content Management System (CMS), and Adobe Experience Manager (AEM) platforms.Lead cross-functional agile teams (engineering, UX, marketing, merchandising, and IT) to deliver scalable digital commerce and content solutions.Define and prioritize product backlogs, epics, and user stories aligned with business objectives and digital transformation initiatives.Drive end-to-end PIM implementation including product data modeling, taxonomy design, workflow automation, and syndication across Oversee CMS and AEM enhancements to improve content authoring experience, personalization capabilities, and time-to-market for digital campaigns.Establish governance frameworks for digital asset management, metadata standards, content lifecycle, and publishing workflows.Partner with stakeholders to translate business requirements into technical specifications and measurable KPIs.Ensure data integrity, scalability, security compliance, and platform performance across global markets.Drive SEO, structured data strategy, and content discoverability across web and mobile platforms.Lead platform migrations, upgrades, and replatforming initiatives with minimal business disruption.Mentor product owners and business analysts, fostering agile best practices and product-centric culture.
EDUCATION
Sinclair Community College
Call Center Certification
ABOUT JILL HAMILTON
Senior Digital Product Owner in a fast paced agile environment who is passionate about supporting her team and who believes the best way to grow working relationships is with genuine connection and laughter!
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