Jill English

CMO | Brand Strategy & Revenue Growth | Board-Level Strategy with Execution

Role
Founder & CMO at The Defiance Routine
Location
Lawrence, KS, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Jill English

CMO with two decades leading growth across energy, real estate, retail, and luxury…

Experience

  1. Founder & CMO

    The Defiance Routine

    Oct 2012 — Present · US

    Brilliant Branding (2B) is a boutique marketing firm built for complexity.We work with companies in energy, healthcare, real estate, hospitality, and retail—often under NDA.Our strength is high-trust brand strategy: positioning, messaging, and go-to-market systems that turn business truth into brand traction.We work comfortably in environments shaped by compliance, nuance, and emerging technologies like AI.As founder and lead strategist, I partner directly with CEOs, founders, and executive teams to move brands with clarity, discretion, and results.

Education

  • George Mason University

    Bachelor of Arts - BA

  • The University of Kansas

    Master of Business Administration - MBA, Marketing

    2015 — 2018

Skills

  • Social Media Marketing
  • Customer Service
  • Art
  • Fundraising
  • Retail
  • Direct Marketing
  • Marketing Strategy
  • Contract Negotiation
  • Creative Direction
  • Social Media
  • Management
  • Business Development
  • Marketing
  • Event Management
  • Strategic Planning
  • Public Relations
  • New Business Development
  • Sales Management
  • Sales
  • Online Advertising
  • Budgets
  • Forecasting
  • Advertising
  • Real Estate
  • Event Planning
  • Online Marketing
  • Negotiation

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Jill English — Founder & CMO at The Defiance Routine in Lawrence, KS, US | Unifers