Jill Adams

CMO; B2B SaaS Marketing; Growth Marketing Leader

Role
Chief Marketing Officer at HeroDevs
Location
Carlisle, MA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Jill Adams

My super power is knowing how to successfully drive rapid expansion and growth through Marketing for B2B software companies. Building a business takes exceptional entrepreneurs - accelerating growth takes a team of experts with best practices and insights from lessons learned. As a successful Marketing expert, I’ve built data-driven, systematic, repeatable operations that scale, resulting in rapid revenue growth, market expansion, and game-changing outcomes including a successful PE exit. I simplify the complexity of Marketing, guided by a simple mantra: Do more of what works; eliminate what doesn\'t. Knowing the end-game, and breaking it down into its component parts helps my teams to operationalize with purpose. I have built high-performing Marketing teams from scratch; scaled and mentored teams through dozens of acquisitions; established demand gen engines; built reporting environments; managed CRM and MAP implementations; built a channel marketing growth function; rebranded and fixed messaging; navigated crisis comms; and had a seat at the table for countless ELT and Board strategy sessions. Underpinning all of my achievements is my “people power”. I lead with humility and authenticity, and I pride myself on establishing trust up, down, and across the organization. Great companies are a result of great people, and I am passionate about leading through a human-first lens.

Experience

  1. Chief Marketing Officer

    HeroDevs

    Jan 2026 — Present

Education

  • Miami University

    Bachelor of Science (B.S.), Finance

Skills

  • Thought Leadership
  • Mergers & Acquisitions
  • Brand Development
  • Segmentation
  • Start-Ups
  • Lead Generation
  • Strategic Partnerships
  • Program Management
  • Marketing Communications
  • Customer Relationship Management (Crm)
  • Go-to-Market Strategy
  • Demand Generation
  • Marketing Operations
  • Market Analysis
  • Analytics
  • Management
  • Product Marketing
  • Marketing
  • Database Marketing
  • Sales Enablement
  • Brand Management
  • Cross-Functional Team Leadership
  • Strategy
  • Messaging
  • Channel Partners
  • Multi-Channel Marketing
  • Saas
  • Crm

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Jill Adams — Chief Marketing Officer at HeroDevs in Carlisle, MA, US | Unifers