Jignesh Bhate

About Jignesh Bhate

My role at TCS APAC aligns with a vision to innovate account-based strategies and digital advertising. I\'m dedicated to leveraging my expertise in marketing analytics and technology and collaborate with cross functional teams involving sales, finance, digital marketing teams to drive brand growth, thought leadership and business growth.Additionally, my role involves leading the LinkedIn Sales Navigator program to enhance our sales strategies. I work hand-in-hand with sales teams, facilitating trainings and liaising with LinkedIn\'s Customer Success teams. My efforts ensure that our sales pursuits are empowered by cutting-edge tools and practices, reinforcing our position as a leader in the complex APAC market landscape.Core Skills & Competencies: • B2B Marketing Strategy• Account Based Marketing• Generative AI• Market Research and Customer Insights• Marketing Data & Analytics• Marketing Automation & CRM Expertise• LinkedIn Sales & Marketing Expertise• B2B Advertising• Performance Metrics & KPI Reporting

Experience

1. Head of Abm, Linkedin Sales Enablement Program, Operations

   Tata Consultancy Services

   Sep 2022 — Present · Pune, IN

   I collaborate with market research, sales teams, field marketing and multiple business units within TCS to build account-based strategies, including target account list building, digital advertising, content, performance measurement for enterprise accounts in the Asia Pacific region.2. I lead the LinkedIn Sales Navigator program from a technology enablement standpoint and work with our sales stakeholders to adopt LinkedIn Sales Navigator in their sales pursuits and outreach strategy via trainings, best practices liaising with the LinkedIn Sales Customer Success teams.3. I collaborate with finance and field marketing teams to plan annual and quarterly budgets for marketing and oversee budget spend, utilization and governance.

Education

• Institute of Product Leadership

  Master of Business Administration (M.B.A.), EMBA In Product Leadership

  2015 — 2016

• University of Mumbai

  Bachelor's degree, Computer Engineering

Skills

• Solution Architecture
• Team Management
• Digital Transformation
• Strategy
• Social Listening
• Product Engineering
• Business Analysis
• Microsoft Technologies
• Jive
• Product Management
• Business Development
• Facebook Api
• Portals
• Project Management
• Social Media Marketing
• Agile Methodologies
• Programmatic Media Buying
• Klout
• Requirements Analysis
• Display Advertising
• Software Project Management
• Crm
• Hootsuite
• Social Crm
• Go-to-Market Strategy
• Liferay
• Social Collaboration
• Web Content Management
• Backbase
• Ios Development