Jig Tailor

Director of Design @Digital Reality Corp

Leading design and creative direction for Pupil and its global brands, Spec, Stak and Strat, whilst being an integral part of the senior management team. I have refined the visual identity design system for all three brands, ensuring cohesive and unified brand experiences. I manage the hiring process for brand/marketing designers and lead a wide array of creative projects, everything from our core design systems, explainer videos, investor presentations, website redesign, and marketing campaigns. As a hands-on design leader, I mentor our team, elevate our brand identities, and create meaningful experiences that resonate with audiences.