Jia Zhou
Vice President of Media Optimization
- Role
- Vice President, Media Optimization, Nexus Media Solutions at WPP Media
- Location
- Westport, CT, US
- LinkedIn followers
- 500 followers
About Jia Zhou
I am an innovative and inspiring digital advertising leader with a track record of leading teams to achieve marketing goals for clients. My skills include:develop innovative digital solutions to drive business KPI and operational excellence,planning and forecasting cross-channel media budgets to achieve brand and DR goals,new revenue strategies and analysis,SQL/ database management,processes development and automationaudience-centric analysis and experience management,DSP execution (The Trade Desk, Xandr, Amazon, and DV360 certified),cross-disciplinary experience with Sales, Product & Engineering teams,talent coaching and trainingrisk analysis
Experience
Vice President, Media Optimization, Nexus Media Solutions
Aug 2024 — Present · US
Education
University of Missouri-Columbia
Master, Convergence-Marketing of Converged Media
Skills
- Rtb
- Online Advertising
- Online Marketing
- Crm
- Web Analytics
- New Media
- SEO
- Rmx
- Analytics
- Digital Media
- Social Media Marketing
- Sem
- Adx
- Omniture
- Digital Marketing
- Digital Strategy
- Mobile Marketing
- Dsp
- Ad Networks
- Advertising
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