Jia McLemore

About Jia McLemore

Results-driven Marketing Leader with expertise in B2B field and global marketing functions across multiple industries. Proven track record in creating and executing innovative, impactful campaigns that fuel business growth and enhance customer loyalty. I bring a strong background in building account-based marketing (ABM) programs that drive awareness, consideration, and preference for IT and services portfolio solutions across diverse verticals, including High-tech, Public Sector, Oil & Gas, and Aerospace & Defense. I excel in leading and collaborating with cross-functional teams to deliver tailored and effective messaging for various segments and audiences. My mission is to revolutionize how organizations engage with B2B prospects and customers by leveraging data-driven insights, compelling storytelling, and resonant value propositions. I am deeply passionate about understanding the profile of the B2B audience, encompassing small, medium, and enterprise segments, by studying their behaviors, preferences, and pain points. Additionally, I am skilled at orchestrating demand creation and conversion strategies through direct and channel/alliance partner programs. I am dedicated to nurturing and developing marketing talent, fostering collaboration, and achieving excellence in marketing performance.

Experience

1. Na Field & Solutions Marketing Director

   Lenovo

   Jul 2025 — Present

Education

• Howard University

  Bachelor's degree, Marketing

  2001 — 2005

Skills

• Corporate Website Management
• Advertising
• Marketo
• Organizational Design
• Website Development
• Digital Marketing
• Marketing Automation
• Program Management
• Healthcare Industry
• Business-to-Business Advertising
• Retargeting
• Creative Services
• Internal & External Communications
• Corporate Communications
• Social Media
• SEO
• Content Management
• Lead Generation
• Google Adwords
• Brand Management
• Content Strategy
• Media Relations
• Sponsorship Management
• Organizational Culture
• Social Media Marketing
• Executive Coaching
• Business Process Improvement
• Marketing
• Web Content Management
• International Marketing
• Pay for Performance
• Linkedin Advertising
• Aviation
• Responsive Web Design
• Consumer Marketing
• Online Marketing
• Trade Shows
• Government
• Online Campaign Management
• Community Relations Management