Joshua Beil

About Joshua Beil

I am a seasoned analyst relations professional with a passion for collaborating and executing on strategy, marketing and story telling rooted in industry research. I am currently the Director of AR at Acronis where I helped to tell the corporate story within backup/DR as well as endpoint protection. This involves maintaining and improving on positions in ranking reports from Gartner, Forrester, IDC, and other firms. Prior to that, I managed analyst relations for Ivanti where we were a Leader in in ITSM/ESM, UEM, and cybersecurity. I have a background in market research, having been a senior analyst at IDC, VP of Research and Development for Tier 1 Research (acquired by The451Group), and having led the Cloud SMB Insights(TM) research program at Parallels/Odin. Highlights- Managed over 2 million in budget annually - handle all contracts and negotiations- Managed an outsource agency team of 3- Familiar with both SpotlightAR\'s OZ and ARInsight\'s ARchitect for tracking and reporting- Improved Ivanti\'s position in the Gartner MQ for UEM from Visionary to Leader; also helped Ivanti place in the first ever EUEM Wave from Forrester- Responsible for Acronis being named a Leader in the first-ever IDC Marketscape on Cyber Recovery- Responsible for Acronis being named a Leader in GigaOM\'s Ransomware Protection Radar, Frost & Sullian\'s Radar on Enpoint Protection, as well as ranking reports from Canalys, AnalysysMason, and Radicatti Group- Engage with PR, Campaigns, and Content teams to license and leverage AR assets to be used in the field for brand awareness, lead generation, and moving leads through the funnel- Skilled market researcher with an extensive background in data collection, analysis, authoring reports, and presenting to both internal and external audiences- Domain expertise in data protection, backup, DR, cyber recovery, data resilience, endpoint protection, and EDR.

Experience

1. Director of Analyst Relations and Research

   Acronis

   Dec 2022 — Present · Kent, WA, US

   At Acronis, I am responsible for the overall AR strategy, budget, briefing and inquiry schedule, story telling, AR analytics, campaigns and PR support, social media engagement, and managing relationships with 50+ key industry analysts in the cybersecurity and backup sector at over a dozen analyst firms. I also handle internal market research requests that leverage access to analyst reports and data. I manage multi-year contracts with Gartner, IDC, Forrester, and Canalys. I schedule and lead all briefings and inquiries for Acronis. This year, I\'ve helped Acronis get named a Leader in the first-ever IDC Marketscape on Cyber Recovery, a Leader in GigaOM\'s Ransomware Protection Radar, and a Leader in Frost & Sullivan\'s Endpoint Protection Platforms Radar. I regularly contribute to the Acronis blog as a thought leader and coordinate with our PR, Content, Marketing Operations, and Social Media teams to best get the analyst content licensed and promoted.

Education

• University of California, Santa Cruz

  BA, Psychology

  1994 — 1998

• Content Marketing Institute

  Certificate in Content Marketing, Content Marketing

  2014 — 2015

• University of California, Santa Cruz

  eBusiness Certificate, Business

  2000 — 2001

• Iolani

  High school

  1982 — 1994

Skills

• Managed Services
• Web Hosting
• Analysis
• Cloud Computing
• Saas
• Wireless Broadband
• Data Center
• Strategic Partnerships
• Salesforce.com
• Solution Selling
• Product Management
• Market Research
• Marketing
• Business Development
• Contract Negotiation
• Business Strategy
• Management
• Start-Ups
• Telecommunications
• Marketing Strategy
• Entrepreneurship
• Program Management
• Consulting
• Wireless
• Business Alliances
• Product Marketing
• Cross-Functional Team Leadership
• Networking
• Sales
• Analytics
• Competitive Analysis
• Mobile Devices
• Pre-Sales
• Executive Management
• Mobile Applications
• Professional Services
• Integration
• Go-to-Market Strategy
• Business Intelligence
• E-Commerce