John G.

About John G.

Results-oriented digital advertising and data executive, recognized as an exceptional leader, communicator, and for delivering strong sales, revenue growth, and market share in highly competitive markets. Known as a collaborator with the ability to seamlessly work across job functions, both internally and externally, to implement new strategies to drive revenue from both new and current customers. SKILLS, COMPETENCIES, AND EXPERTISESales Management/Leadership • Sales Strategies, Tactics and Processes • Marketing Strategies • Strategic Planning • Sales Presentations and Closing Techniques • Print and New Media • MarTech • Marketing Data • Data Analytics • Market Research • SaaS • CRM Pro • Team Building and Mentoring • Sales Training & Management Development • B2C & B2B Expertise • Innovative Problem Solving • Excellent Verbal and Written Communication Skills

Experience

1. Vice President, Digital Agencies and Platforms

   Wiland

   Nov 2022 — Present · Niwot, CO, US

   Wiland is the best predictor of consumer response. By applying advanced predictive analytics to the largest set of individual-level U.S. spending data and interest-intensity signals, Wiland enables brands and their agencies to find the people ready to spend with them immediately and to make repeat purchases at a high rate. Wiland also has the largest donor database in America that fuels audience products to help fundraisers acquire new donors and optimize relationships with existing donors.Since 2005, Wiland has assembled the brightest minds, the best modeling platforms, and the most comprehensive, detailed consumer spending data to create profitable connections between brands and their ideal customers.Wiland’s track record of driving superior campaign results is unsurpassed. The proof is in the success the company enjoys: a 98% retention rate of its top 500 clients.In addition to its reputation as a data-driven marketing innovator, Wiland is also a company recognized for its culture of honesty, integrity, and transparency. Clients, vendors, partners, and consumers are treated with the utmost respect and kindness as valued stakeholders in the company’s success. As in past years, Wiland was awarded the Top Workplaces USA 2022 designation.Follow Wiland to learn more about how you can be equipped to achieve and exceed your revenue and profit goals.

Education

• Appalachian State University

  BSBA, Economics & Management

Skills

• Sales
• Social Media
• Account Management
• Advertising
• Integrated Marketing
• Marketing Communications
• Online Advertising
• Online Marketing
• B2b
• Market Research
• Customer Service
• Email Marketing
• Sales Management
• Strategic Planning
• Business-to-Business (B2b)
• Marketing Strategy
• Digital Marketing
• New Business Development
• Public Relations
• Social Media Marketing
• Marketing