Jess Gaedeke

Role
Chief Revenue Officer (CRO) at Dig Insights
Location
San Luis Obispo, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Jess Gaedeke

In my 20 years of experience in the market research industry, I have gained a deep…

Experience

  1. Chief Revenue Officer (CRO)

    Dig Insights

    Jul 2023 — Present

    Dig Insights is a tech-enabled market research company. We combine smart technology, deep insights expertise, and category knowledge to help you win in an innovation economy.

Education

  • California Polytechnic State University-San Luis Obispo

    Bachelor of Science, Agricultural Business/Marketing; Minors: Wine & Viticulture, Spanish

    1998 — 2002

  • California Polytechnic State University-San Luis Obispo

    Master of Business Administration - MBA, Business, Management, Marketing, and Related Support Services

    2005 — 2006

Skills

  • Marketing Research
  • Concept Development
  • Shopper Marketing
  • Innovation Development
  • Consumer Marketing
  • Quantitative Research
  • Hispanic Market
  • Portfolio Optimization
  • Strategic Research Planning for Cpg
  • Product Optimization
  • Competitive Intelligence
  • Customer Insight
  • Fmcg
  • Cpg Industry
  • Sales Management
  • Consumer Behaviour
  • Consumer Insight
  • Focus Groups
  • Market and Product Research
  • Brand Architecture
  • Consumer Products
  • Market Research
  • Advertising Research
  • Questionnaire Design
  • Brand Equity
  • Project Planning
  • Product Innovation

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