Jesson Rata

Role
Entertainment Market Research Manager at National Research Group
Location
San Francisco, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Jesson Rata

Dynamic Market Researcher with transformative experience in technology, entertainment…

Experience

  1. Entertainment Market Research Manager

    National Research Group

    Dec 2021 — Present

    As part of the newly realigned Global Tracking team at NRG, I provide support on all aspects of our global entertainment content trackers, primarily focusing on the Subscription Video on Demand (SVOD) tracker which monitors title and streaming platform trends. I play a key role in all operational functions, including title list management, link checking, questionnaire edits, report design, and analysis. Working collaboratively across our global teams to implement product updates, innovations, and to streamline workflow, I am in close connection with our internal field and data processing teams to ensure projects are being done to spec. I help in crafting thoughtful data-driven insights to team leaders and clients on a variety of entertainment research projects, while staying abreast of entertainment, pop culture, research and media trends.

Education

  • University of California, Merced

    Bachelor of Arts (B.A.), Psychology

    2008 — 2012

Skills

  • Outlook Express
  • Motivational Speaking
  • Modern Dance
  • Sales Presentations
  • Social Networking
  • Keen Listener
  • Customer Support
  • Microsoft Word
  • Singer-Songwriter
  • Social Media
  • Nonprofits
  • Powerpoint
  • Blogging
  • Event Planning
  • Microsoft Office
  • Fundraising
  • Advertising Research
  • Adobe Acrobat
  • Close Attention to Detail
  • Community Outreach
  • Data Entry
  • Poetry
  • Customer Service
  • Facebook
  • Team Mentoring
  • Sales
  • Windows 7
  • Google Apps
  • Sales Process
  • Windows Mobile
  • Google Docs
  • Typing
  • Onenote
  • Problem Solving
  • Team Leadership
  • Microsoft Excel
  • Youth Mentoring

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