Jessie Pearce
Research Lead, Senior Marketing Strategy Manager
- Role
- Research Lead, Senior Marketing Strategy Manager at Worldpay
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Jessie Pearce
Hi, I’m Jessie, an experienced market researcher (with a focus on complex B2B industries) with an MBA from RMIT University (Melbourne, Australia).I’m bilingual (English and Chinese) and I have lived, studied, worked in half a dozen different countries (China, Australia, United States, Singapore, Brazil, Malaysia).Outside work, I am involved in a wide range of professional development and social networking activities. Post AIESEC life, I am still passionate about volunteering for a good cause, professional, social and global.Ps. I’m a self-confessed workhorse and hard-core Disney fan!
Experience
Research Lead, Senior Marketing Strategy Manager
Jan 2025 — Present · Denver, CO, US
As the Research Lead, I provide data-driven insights to shape content strategies and thought leadership. My responsibilities include- Leading primary research projects to inform content creation- Managing research vendors to ensure quality outputs- Supporting secondary research requests across teams- Maintaining updated statistics for corporate storytelling, ranking, and awards- Using Google Analytics to track content performance and optimize strategiesBy focusing on actionable insights, I aim to enhance content development and strengthen our brand\'s thought leadership.
Skills
- Social Media Marketing
- Content Marketing
- Project Management
- Market Research
- Event Management
- Leadership
- Competitive Intelligence
- Marketing Strategy
- Marketing
- Integrated Marketing
- Competitive Analysis
- Strategy
- Teamwork
- Team Management
- Product Management
- Management
- Customer Service
- Marketing Communications
- Team Leadership
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