Jessie Sung
- Role
- Marketing Lead, Brand and Integrated Campaigns at Amazon
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Jessie Sung
Global marketing leader with experience in developing and executing integrated campaigns,…
Experience
Marketing Lead, Brand and Integrated Campaigns
Jul 2022 — Present
Leader of brand, campaign, and content marketing for Amazon Shipping. Responsible for integrated go-to-market (GTM) campaign management, including product launches and brand awareness programs. Prior role included leading site experience for Amazon.jobs, a high-traffic corporate recruiting site used by external candidates, Amazon employees, and over 30 employer brand and talent acquisition teams. Responsible for the introduction, adoption, and sustainment of marketing, content, and technology products and services.
Skills
- Business Development
- Press Releases
- Strategic Communications
- Cross-Functional Team Leadership
- Crisis Communications
- Management
- Messaging
- Reputation Management
- Communication Training
- Digital Marketing
- Product Marketing
- Leadership
- Interpretation
- Integrated Marketing
- Marketing Communications
- Social Media Marketing
- Message Development
- Translation
- Marketing Strategy
- Strategy
- Media Relations
- Crm
- Corporate Social Responsibility
- Communications Planning
- Social Media
- Corporate Communications
- Coalition Building
- Brand Management
- Internal Communications
- Public Relations
- Stakeholder Engagement
- Content Development
- Issues Management
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