Jessie Behar Martinez

Jessie Behar Martinez

VP Marketing @ Davines | X-L’Oreal & Bacardi

Role
Vice President, Marketing & Commercial Strategy at Davines Group | B Corp since 2016
Location
New York, NY, US
LinkedIn followers
500 followers

About Jessie Behar Martinez

Dynamic, Rebellious Marketing Executive driving breakthrough strategies to revolutionize the professional beauty industry. With expertise in brand development, experiential and digital marketing, I specialize in disruptive tactics that elevate brand presence. Known for my \"that’s bananas\" thinking, I lead cross-functional teams to execute innovative campaigns that boost engagement and revenue. Proven success across beauty, beverage, CPG, travel retail, B2B, and B2C industries. Passionate about challenging norms, I consistently deliver high-impact results—growing brands and pushing creative boundaries.

Experience

  1. Vice President, Marketing & Commercial Strategy

    Davines Group | B Corp since 2016

    May 2025 — Present · North America - Brooklyn, NY, US

Education

  • New York University - Leonard N. Stern School of Business

    Bachelor of Science (B.S.)

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Jessie Behar Martinez — Vice President, Marketing & Commercial Strategy at Davines Group | B Corp since 2016 in New York, NY, US | Unifers