Jessie Pennington
Senior Client Success Director | Ad Tech
- Role
- Senior Director, Client Success at Innovid
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Jessie Pennington
Accomplished adtech and marketing professional with over 10 years in the digital advertising space, and 6 years managing. Supporting advertisers through complex challenges and meeting objectives in this ever-evolving digital media landscape, taking their digital campaigns from concept to implementation through my technical product expertise and deep knowledge of the digital ecosystem.Experienced In: Technical project management, DCO, ad-serving, cross-platform integrations, consulting on digital operational workflow, digital production, trafficking, data-driven strategy, site-side tagging configurations, data product feeds, programmatic platforms (DSPs, DMPs, etc), third-party tagging, developing and executing process documentation, digital campaign management, team leadClient Verticals: Travel, Finance, Telecommunication, Retail, Restaurant, etc.
Experience
Senior Director, Client Success
Mar 2025 — Present
Education
William Allen White School of Journalism and Mass Communications
Bachelor of Science (B.S.), Journalism, strategic communication emphasis
2007 — 2009
The University of Kansas
Bachelor of Science (B.S.)
2005 — 2009
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