Jessie Dynes

WORK HISTORY

EDUCATION

ABOUT JESSIE DYNES

With 17 years of experience leading marketing and communications strategies across North America’s top B2B SaaS and B2C companies, I specialize in building brands that people trust, remember, and engage with—again and again. Currently overseeing brand demand at Absorb LMS, I lead high-performing teams across content marketing, SEO, brand, organic social, and corporate communications. My work is rooted in the belief that brand and performance aren’t at odds—they’re two sides of the same growth engine. I develop and execute strategies that not only elevate awareness and affinity but directly contribute to pipeline and revenue. I’m a storyteller at heart, but also deeply analytical—constantly turning to data and user insight to guide creative direction, messaging architecture, and campaign execution. I build from the foundation up: new brand platforms, editorial strategies, positioning frameworks, and integrated go-to-market plans that align cross-functional teams and drive measurable business impact. As a people-first leader, I take pride in shaping collaborative, accountable, and energized teams. I thrive in building out new functions, clarifying chaos, mentoring talent, and setting a clear path forward—especially in fast-moving, complex organizations where marketing has to lead both strategy and execution. If you’re passionate about building meaningful brands that scale, drive demand, and create connection—let’s talk.