Jessica Bartholomew
Senior Digital Marketing Specialist @ Brandner Communications
- Role
- Senior Digital Marketing Specialist at Brandner Communications
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Jessica Bartholomew
Senior performance marketer focused on paid media strategy, e-commerce growth, and full-funnel acquisition. I plan, launch, and optimize large-scale, multi-channel campaigns across Google Ads, Meta, and LinkedIn to drive measurable performance and pipeline.I manage 1M+ in annual media spend and turn analytics into insights that influence strategy, messaging, and budget allocation. I love connecting the dots between data and storytelling, using structured testing to improve conversion efficiency and uncover what truly moves the needle.I thrive where curiosity, experimentation, and problem-solving meet. If there\'s a new way to optimize, I\'ll find it.Always happy to connect with other marketers, builders, and curious thinkers.
Experience
Senior Digital Marketing Specialist
Aug 2025 — Present · Seattle, WA, US
Lead paid media strategy across Google Ads, Meta, LinkedIn, and programmatic channels to drive qualified leads and improve performance efficiency for national B2B building-products brands.• Build and optimize full-funnel campaigns (search, display, Performance Max, video, paid social) using structured testing to improve conversion efficiency and audience engagement.• Manage and forecast over 1M dollars in annual media spend across trade publications, PPC, and paid social, negotiating added-value placements without increasing cost.• Develop GA4 and Looker Studio dashboards that consolidate cross-channel reporting and translate analytics into strategic insights that guide budget allocation and next-step decisions.
Education
The University of Texas at Austin
Bachelor of Business Administration - BBA, Marketing/Marketing Management, General
2015 — 2019
The University of Edinburgh
International Business, Trade, and Tax Law
2017 — 2017
Skills
- Leadership
- Sales
- Customer Service
- Microsoft Office
- Marketing
- Sales Management
- Microsoft Word
- Team Building
- Powerpoint
- Marketing Strategy
- Keynote
- Apple Pages
- Social Networking
- Social Media
- Interior Design
- Visual Arts
- Performing Arts
- Problem Solving
- Teamwork
- Imovie
- Garageband
- Photography
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