Jessica F.
UX & Product Design | Improving Accessibility and Achieving Measurable Business Impact
- Role
- Digital Product and Experience Strategy Consultant at Jessica Uxd Llc
- Location
- LaFayette, GA, US
- LinkedIn followers
- 500 followers
About Jessica F.
For the past 10+ years, I\'ve empowered mission-driven organizations to build meaningful…
Experience
Digital Product and Experience Strategy Consultant
Jun 2009 — Present · SG
Enterprise, small business, and startup level consulting in the following industries: advertising, automotive, direct to consumer sales, finance, home improvement, insurance, legal, media, technology, retail, services, and telecommunications.List of WinsGenuine Parts Company - Sales Management Portal- 5-7 minutes to validate salesperson, territory and customer assignments- Less than 1 minute for new users to complete a realignment taskCAST, Inc - LearningDesigned.org- Designed interactive online course meeting Universal Design requirements for inclusivityState Farm - Digital automotive claims- increased completion of user tasks related to finding a repair shop and scheduling a rentalADP - National Account Services Digital Transformation of Comprehensive Payroll Services- led UX team in research, design and testing of new feature to streamline error resolution and data confirmation into a computerized auditCox Automotive - Accelerate Digital Retail- improved lead conversion in SaaS product by 7%The Home Depot- Led small team in the creation of a Health of the Business Intraday Dashboard series for At Home Services Call CenterAmerican Cancer Society- surpassed end of year fundraising goal with $9.1 million fundraiser dollars- 500% better usage of new mobile app over three previous apps combined- decreased user abandonment in high priority flows- 2016 AMMO Award - FUNdraising App22squared- 2014 AMY Award for Toyota Unexpect Everything- 2014 EFFIT Aware for American Standard Flush for Good
Education
Georgia State University
Bachelor of Fine Arts (BFA), Drawing and Painting
2002 — 2006
The University of Georgia
Certificate, American Sign Language (ASL)
2017 — 2017
Skills
- Art
- Creative Direction
- Logo Design
- Heuristic Evaluation
- Wireframing
- Indesign
- Usability Testing
- Art Direction
- User-Centered Design
- User Experience
- Content Strategy
- User Interface Design
- Information Architecture
- Campaigns
- Corporate Identity
- Adobe Illustrator
- Illustrator
- User Experience Design
- Concept Development
- Visual Communication
- Typography
- Mentoring
- Adobe Photoshop
- Lean UX
- User Research
- Layout
- Social Media
- Graphic Design
- Web Design
- Branding & Identity
- Adobe Creative Suite
- Microsoft
- Illustration
- Advertising
- Experience Design
- Creative Strategy
- User Acceptance Testing
- Mac
- Internet of Things
- Microsoft Office
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