Jessica Kern

Role: Director of Marketing at CoVest Sourcing Network
Location: Cleveland, OH, US
LinkedIn followers: 500 followers

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About Jessica Kern

As Senior Director of Marketing at CoVest Sourcing Network, I develop and implement…

Experience

Director of Marketing
CoVest Sourcing Network
Sep 2019 — Present
Develop and implement comprehensive global marketing strategies through an omni-channel approach to increase Member activation, create awareness and drive compliance- Lead the execution of marketing campaigns, including A/B testing, audience segmentation, lead nurturing, tracking, results reporting, analyses and account cross-selling- Oversee all aspects of digital marketing, including company website, Google Ads, LinkedIn campaigns, email campaigns, lead nurturing workflows and activities including content creation, SEO, HubSpot management and KPI reporting, Google Analytics - Identify and grow opportunities by collaborating with sales teams to ensure growth attainment- Assist in identifying marketing opportunities by determining Member requirements; defining market, competitor\'s share, and competitor\'s strengths and weaknesses; forecasting projected business; establishing targeted market share.

Skills

Writing
Email Marketing
Online Marketing
Public Relations
Community Outreach
Creative Writing
Marketing
Sales Operations
International Relations
Advertising
Brand Awareness
Microsoft Office
Event Planning
Sales Support
Publicity
Blogging
Trade Shows
Social Media Marketing
Proofreading
Powerpoint
Internal Communications
Fundraising
Social Media
Team Building
Facebook
Social Networking
Media Relations
Digital Media
Public Speaking
Market Research
Marketing Communications
Strategic Communications
Copywriting
Management
Event Management
Recruiting
Ticket Sales
Program Management
Creative Problem Solving
Nonprofits

Contact information

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Work email
•••••@covest.com
Personal email
•••••@•••••.com
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Current company

CoVest Sourcing Network

Business Consulting and Services · 27 employees · Founded 2010 · Cleveland, Ohio, United States

CoVest® is a Group Purchasing Organization (GPO) supporting large, global corporations with MRO, facilities, packaging, logistics, office, and corporate services category management. Founded on partnership, transparency, and providing value-added services, we enable Members to realize significant cost savings through the utilization of our supplier agreements that drive down costs for indirect categories by leveraging the collective purchasing power of Member companies. CoVest provides best-in-class pricing to our Members through these negotiated supplier agreements. With leverage generated from our large Member companies, combined with our extensive market knowledge in the indirect procurement space, CoVest® provides lasting indirect spend management programs that drive savings and compliance at no cost to Members. From chemical to automotive, buildings material and food production industries, CoVest helps global manufacturing companies and indirect procurement teams manage the cost of business support products and services more effectively.

covest.com

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