Jessica Madrid
- Role
- Global Digital Marketing Coordinator at Nixon
- Location
- Carlsbad, CA, US
- LinkedIn followers
- 500 followers
Experience
Global Digital Marketing Coordinator
Oct 2022 — Present · Carlsbad, CA, US
Collaborated with in-house copywriters, designers and site managers to develop impactful digital marketing campaigns.Facilitated seamless asset handoff using Asana, ensuring efficient workflow and project management.Produced and managed digital marketing email and SMS campaigns in Klayvio and Attentive, optimizing audience targeting and engagement.Created dynamic segments in Klayvio and Attentive through Shopify, enhancing the precision of audience targeting for campaigns.Orchestrated an SMS campaign via email, targeting list growth.Assisted in promotions through Awin, maximizing the reach and impact of marketing initiatives.
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