Jessica Goldberg
Senior Director, Brand Marketing @Serta Simmons Bedding, LLC
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WORK HISTORY
Senior Director, Brand Marketing @Serta Simmons Bedding, LLC
EDUCATION
University of Florida
Bachelors, Marketing, Mass Communications, Entrepreneurship, Retail
SKILLS
ABOUT JESSICA GOLDBERG
Jessica Goldberg is a proven brand marketing and product marketing senior leader with experience spanning the consumer-packaged goods and hospitality industries. Throughout her career, Jessica has excelled at strategizing, executing, and delivering measurable results across product development and commercialization initiatives, messaging and branding campaigns, go-to-market strategies, national promotions, portfolio and P&L management, and pricing and packaging, across complex omni-channel categories. As a seasoned team leader, Jessica works collaboratively with sales, operations, finance, direct-to-consumer, channel, and R&D teams across matrixed organizations, as well as with executive leadership, to execute strategic initiatives flawlessly and within tight timelines to grow market share, drive top and bottom-line revenue, expand margins, and maximize brand equity. Jessica is trusted by executive leadership to deliver on key organizational priorities and is frequently asked to take leadership of cross-functional tasks of business-critical importance.
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