Jessica Dunyon
Product marketing leader driving go-to-market success for public sector and healthcare. Known for connecting strategy, storytelling, and execution... with a little help from GenAI, curiosity, and caffeine.
- Role
- Director Solution Marketing at Infor
- Location
- Logan, UT, US
- LinkedIn followers
- 500 followers
About Jessica Dunyon
When I’m not deep in a launch or working on messaging, I’m probably on a motorcycle or a dirt bike chasing some road I haven’t taken yet. I’m not afraid to get dirty, whether it’s on the trail or in the work - it\'s usually where the good stuff happens anyway. I even started bartending again during the pandemic, mostly to get out of the house and back around people, as I\'ve been a remote worker for 9+ years.Turns out, it stuck. It keeps me sharp, reminds me how much timing and empathy matter, and honestly, it’s the best crash course in reading people. That same mix of adaptability, curiosity, and real-time problem solving shows up in how I approach my career.I build go-to-market strategies that actually work.Right now, that means helping public sector and healthcare organizations modernize with cloud ERP - connecting what customers need with what our products deliver and making sure every story we tell has substance behind it.My work spans research, positioning, messaging, enablement, and content. I’m the bridge between product, marketing, and sales, translating complexity into clarity so teams stay aligned, confident, and customer-focused.GenAI isn’t a side project for me; it’s part of how I operate. I use it for research, idea testing, content development, and review cycles. It helps me (and the people I work with) move faster, think smarter, and cut through the noise. As one of Koch’s GenAI Champions, I’m helping colleagues adopt company AI tools, policies, and frameworks. I’ve started responding to nearly all questions with, “Did you try KochGPT first?” complete with winky emoji. Before product marketing, I wore plenty of hats: operations, sales, customer success, event planning, even radio broadcasting. The through-line is simple: I help people and organizations turn ideas into action.
Experience
Director Solution Marketing
Jan 2024 — Present
I partner with product management, customer success, services, sales, and GTM to craft product messaging and positioning for healthcare and public sector industries. I help my colleagues tell better stories and facilitate virtuous cycles of mutual benefit for Infor and our clients by bridging the gaps between marketing, product management, and sales. As a wholly-owned subsidiary of Koch Industries, Infor recognizes Koch\'s Principle Based Management™ framework which encourages and equips people to self-actualize and realize their potential by always improving, learning and innovating.
Education
Western Governors University
Master of Business Administration (MBA), Management and Strategy
2014 — 2016
Utah State University
B.S., Journalism and Communication
2002 — 2005
Skills
- Project Management
- Salesforce.com
- Event Management
- Online Advertising
- Public Relations
- Social Media
- Marketing
- Copy Editing
- Corporate Communications
- Customer Relationship Management (Crm)
- Team Building
- Management
- Enterprise Software
- Sales Management
- Sales Process
- Direct Sales
- Online Marketing
- Product Marketing
- Social Media Marketing
- Lead Generation
- Strategic Planning
- Strategic Partnerships
- Business Development
- Product Management
- Account Management
- Change Management
- Team Leadership
- Contract Negotiation
- Start-Ups
- Software Project Management
- Sales Operations
- Crm
- Customer Service
- Teamwork
- Strategy
- Team Management
- Training
- New Business Development
- Solution Selling
- Negotiation
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