Jessica Coffman

About Jessica Coffman

I am an experienced leader skilled in storytelling across communications and marketing. Passionate about fostering mission-driven cultures, I recognize the importance of brand in engaging audiences and bringing stakeholders together. Motivated and optimistic, I work cross-functionally to create strategies that align with business objectives and operationalize initiatives across PR, social media, marketing, and internal communications. Recent career accomplishments: Brand storytelling: Developed a mini-documentary with BBC StoryWorks about a compelling approach to closing gaps in health equity. PR & Social Media: Increased brand awareness by growing share of voice from 25% to 50% and social media engagements by 27%. Strategic Communications: Led planning and execution for company milestones including IPO, M&A, and a brand refresh during a high-growth period.With extensive experience leading hybrid teams, I invest in building a team environment that encourages inclusivity, collaboration, trust, and creativity. I have navigated people through organizational change and excel at the blend of relationships and processes that enable a high-performing team.Brands that I have championed: Accolade, Citrix, Microsoft, Provident St. Joseph Health, Samsung

Experience

1. Director Internal Communications

   Siteimprove

   Feb 2025 — Present · Bellevue, WA, US

   Leading global internal communications that connect people with our organization’s goals, with each other, and with leaders.

Education

• University of Puget Sound

  Bachelor's degree, English Language and Literature, General