Jessica Ciliento
Cover My Leave - Parental Leave Cover & Business Owner, Marketer, Media Director, Sales Enablement, Retail & Performance Media Expert
- Role
- Owner at Supreme Courts
- Location
- Ridgewood, NJ, US
- LinkedIn followers
- 500 followers
About Jessica Ciliento
I fill in short-term gaps in resources for media & marketing teams. With experience in digital and omnichannel media, launching new ventures, marketing leadership, ad sales enablement and programmatic campaign management, I act as your VP or Director of Media when your team is under-resourced. I also support new business pitches, agency searches and negotiations, account management and creative project management. Contact: j••••••@covermyleave.comPerformance driven media and marketing executive with the ability to create, communicate and execute a strategic vision for brands in the CPG, retail, finance, subscription, travel, audio, media, B2B, pharma, and healthcare categories with experience from the agency, brand marketing and sales sides. I build and retain high performing cross-functional marketing teams and design agency relationships that propel positive culture and teamwork while maximizing resources at minimal cost.20 years of experience in digital media, retail & e-commerce, paid search, CRM, audio, podcasting, multicultural marketing, linear TV and streaming video, print, OOH and influencer social media. Passionate and curious business and performance analytics manager developing KPI\'s that meet organizational goals including subscriptions, revenue targets, customer acquisition and brand engagement. Extensive and current hands-on experience executing self-service marketing platforms including Google search, online video & app install, Apple, META/Facebook/Instagram, Twitter (X), Pinterest, Shopify, The Trade Desk, Amazon & Hulu.
Experience
Owner
Oct 2023 — Present · NJ, US
At Supreme Courts, we\'ve created a vibrant indoor pickleball club that serves the Toms River community. By focusing on a friendly and inclusive atmosphere, we aim to connect players of all ages and skill levels. The unique design of our facility and the service from our Supreme Courts Team enhances the overall experience, making it a go-to destination for pickleball enthusiasts.
Education
Rutgers University–Newark
Marketing, MBA Program
University of Maryland
Bachelor of Science (BS), Business, Management, Marketing, and Related Support Services
Skills
- Online Advertising
- Digital Media
- Integrated Marketing
- Digital Marketing
- Digital Strategy
- Social Media
- Mobile Advertising
- Media Planning
- Media Buying
- Media Strategy
- New Media
- Direct Response
- Customer Acquisition
- Brand Awareness
- Analytics
- Mobile Marketing
- Advertising
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