Jessica Edwards
- Role
- Marketing Manager, Media Innovation at Albertsons Companies
- Location
- Mesa, AZ, US
- LinkedIn followers
- 500 followers
About Jessica Edwards
From London to Los Angeles, Jessica has helped brands of all shapes and sizes as a…
Experience
Marketing Manager, Media Innovation
Apr 2022 — Present
Drive omni-channel digital engagement and sales across Albertsons\' footprint (in-store and e-Commerce) through innovative and data-driven customer acquisition and retention strategies-2200+ stores including Albertsons, Safeway, Vons, Jewel-Osco, Acme, Shaw\'s, Randalls, Star Market, etc-Work cross-functionally with teams from agency, strategy, creative, divisions, and analytics to manage new and existing marketing programs-Socialize and launch emerging media channels (audio, video, digital circular+)-Institute rigorous test-and-learn methodology to optimize advertising-Utilize multi-touch attribution and optimization to improve ROAS
Skills
- Optimization
- Digital Media
- Competitive Analysis
- Excel
- Strategy
- Online Marketing
- Google Analytics
- Online Advertising
- Email Marketing
- Video Advertising
- Trafficking
- Mobile Advertising
- Interactive Marketing
- Reporting & Analysis
- Marketing
- Microsoft Office
- Digital Strategy
- Advertising
- Comscore
- Client Services
- Media Strategy
- Social Media Marketing
- Sem
- Doubleclick
- Strategic Planning
- Campaign Management
- Direct Response
- Mediamind
- Mobile Marketing
- Rtb
- Digital Marketing
- Powerpoint
- Advertising Operations
- Display Advertising
- Media Planning
- Brand Awareness
- Social Media
- Google Adwords
- Ppc
- Integrated Marketing
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.