Jessica Walder
Engagement Marketing Lead @Predict Health, Inc
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WORK HISTORY
Engagement Marketing Lead @Predict Health, Inc
Managed the build out of the Wiser Medicare website and worked to maintain the site • Developed themes, campaigns, and strategies to increase participation on social media • Created performance reporting of marketing campaigns and evaluated performance against goals • Launched YouTube channel and performed keyword research to increase viewership • Reviewed and provided feedback on blog articles and creative assets • Managed marketing budgets for existing campaigns along with new tests • Responsible for email campaign creation and list management
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