Jessica Tastet
Director, Kroger Our Brands Strategic Initiatives @ 84.51˚ | Customer Data, Storytelling
- Role
- Director, Kroger our Brands Strategic Initiatives at 84.51˚
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Jessica Tastet
As the Director of the Strategy Center of Excellence at 84.51˚, I lead a team of consultants who leverage data and analytics to drive business growth and customer engagement for Kroger. With over 15 years of experience in marketing and strategy, I have a proven track record of delivering innovative solutions that enhance customer loyalty, retention, and satisfaction.My expertise lies in developing and executing strategic plans that align with business objectives, leveraging data-driven insights to inform decision-making, and collaborating with cross-functional teams to ensure successful implementation. I am passionate about using data and analytics to create value for customers and businesses alike.
Experience
Director, Kroger our Brands Strategic Initiatives
Mar 2025 — Present
Education
University of Tampa - John H. Sykes College of Business
Bachelors of Science, Marketing
2006 — 2009
Skills
- Customer Insight
- Account Management
- Database Marketing
- Marketing
- Sales
- Marketing Communications
- Training
- Management
- Managing Accounts
- Marketing Strategy
- Leadership
- Product Marketing
- Digital Marketing
- Integrated Marketing
- Market Research
- Project Coordination
- Project Management
- Marketing Research
- Loyalty Marketing
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