Jessica Stobie
Director, Sales & Marketing @Teema Towels
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WORK HISTORY
Director, Sales & Marketing @Teema Towels
Work independently and with CEO to brainstorm, develop, execute, and manage sales and marketing priorities for Teema, including but not limited to email/newsletters, social media, paid advertising, general marketing collateral and components, brand partnerships/influencers/content creators, amazon storefront and ads, and wholesale and sales opportunities- Be the champion of the brand across all sales and marketing opportunities. Act as a brand manager and representative, owning many facets of creative control with full autonomy on decision making from CEO. Lead marketing and creative production and execution processes and any key initiatives- Manage entirety of Email and Social campaigns, from strategy, to content creation, photo editing, copy writing, scheduling, and reporting- Lead brand partnerships, marketplace activations, and influencer and content creator strategy, outreach, negotiations, and execution. Manage creative agency while in contract- Participate in product development, research and marketing strategy, ideation and execution- Identify business needs from a process, operations and workflow perspective and implement new tool and workflow improvements to streamline processes and efficiencies- Manage wholesale business, including new customer outreach, trade show prep and on site execution, manage Faire, take and place wholesale orders, and manage all partner platforms like Free People and Amazon storefront. Own and manage launch and maintenance of Amazon storefront and manage Amazon Ads.
EDUCATION
University of San Francisco
Bachelor of Arts (BA), Media Studies
SKILLS
ABOUT JESSICA STOBIE
As an experienced creative services project manager, I bring various stakeholders together to collaborate cross-functionally, solve problems, and achieve goals. I am an excellent communicator with a solutions oriented mindset and an eye for details, who can influence at all levels of an organization. I am highly organized, efficient, positive, and engaged, wearing many hats throughout the day and shifting gears often. My experience in creative services and content production and ideation have provided me with extensive timeline creation, product launch, scope, budget and deliverable management knowledge, and has allowed me to be adaptable and versatile in my career.Specialties: Project Management, Branded Content, Digital Content Production and Ideation, Marketing, Event Production, Creative Services, Issues Management and Resolution, Operations and Workflow, Reporting and Insights, Entertainment, Retail/Fashion, Beauty, CPG, Microsoft Office, Google Suite, Keynote, Excel
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