Jessica Demorest Smith

Realtor Founder, Second Story @Coldwell Banker Realty

Pasadena, CA, US
MOBILE NUMBERS
+16•••••••87

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WORK HISTORY

Aug 2025 — Present

Realtor Founder, Second Story @Coldwell Banker Realty

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Los Angeles, CA, US

I help people navigate life\'s biggest transitions through home including selling, redesigning or personalizing spaces to fit the next chapter of life.As a Realtor® with Coldwell Banker Realty and founder of Second Story, I specialize in guiding clients through moments of change: trust and longtime home sales, downsizing, relocations and redesign projects that help families move forward with confidence.My work blends real estate expertise with hands-on transition support; coordinating repairs, renovations, organizing and downsizing, moving or helping families re-envision a home after loss, move or major life shift.While many of my projects involve preparing a property for sale, others focus purely on helping clients reset their environment and creating clarity, order and beauty at a time of transition.My goal is always the same: to make change feel a little less overwhelming and a lot more

EDUCATION

2008 — 2010

Vanderbilt University

Masters of Education, Organizational Leadership

N/A

Vanderbilt University

Bachelor of Science - BS, Human and Organizational Development; Spanish

SKILLS

Digital MediaDirect MailProject ManagementWeb DesignMultimediaSocial MediaDigital MarketingCross-Functional Team LeadershipFundraisingOnline AdvertisingOnline MarketingDirect MarketingCreative StrategyLeadershipWeb AnalyticsNative Spanish SpeakerEmail MarketingTeam LeadershipProject ExecutionSemInteractive AdvertisingAdvertising SalesLeading Cross Functional TeamsSocial Media MarketingWebsite PromotionAdvertisingWebsite RedesignMultimedia Project ManagementMedia PlanningProject Coordination

ABOUT JESSICA DEMOREST SMITH

Former healthcare executive turned Realtor® and founder entrepreneur, blending real estate, design and transition support to help people manage the practical and personal sides of change at home.After 15 years leading teams in healthcare spanning both start-ups and large organizations, I\'ve seen firsthand how meaningful it is to help people navigate change with clarity and care. My work has always centered on improving systems, reducing complexity and creating better experiences for people during pivotal moments in their lives.Today, my work now bridges real estate, design and transition support for families preparing longtime homes for sale, managing trust or estate properties or reimagining spaces as they enter a new chapter.

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