Jessica Moran
Senior Director Digital & Ecommerce Growth @Cable One/Sparklight Careers
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WORK HISTORY
Senior Director Digital & Ecommerce Growth @Cable One/Sparklight Careers
Strategic leader responsible for delivering a best-in-class shopping experience that drives growth, customer acquisition and loyalty. Oversee all digital operations including technology, content strategy, promotional offers, personalization and UI/UX. Owns new and existing customer platforms and applications.
EDUCATION
Skidmore College
Certification, Web/Multimedia Management and Webmaster
Northeastern University
Bachelor of Science (BS), Cum Laude, English Language and Literature, General
SKILLS
ABOUT JESSICA MORAN
Innovative marketing leader with an extensive background in creative strategy, UI/UX design, and SaaS enablement. Recognized for versatile approach and empathetic understanding of customer journeys, consistently driving innovative concepts, enhancing sales conversion rates, reinforcing brand integrity, and bolstering customer retention.Proficient in leveraging data metrics to surpass KPIs, with record of accomplishment of achieving exceptional results. Proven leader adept at team building, scaling teams, implementing career development initiatives, and fostering culture of collaboration.AREAS OF EXPERTISEMarketing Programs | Project Management | CRM | Display / SEM | SEO | Budget Planning & Analysis | Business Analytics | DR | Social Engagement / Awareness | AI Content Creation | Usability | Brand Strategy | Innovative Approach | B2C | B2B | Digital Video | DRTV | Email | SMS | Stakeholder Management | Testing Roadmaps
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